Ben Packard is the textbook definition of a jack-of-all-trades in the touring industry, with over ten years of professional experience in a wide variety of roles.


Born in New Hampshire and raised in North Carolina, Ben was exposed to live events from a very early age, even receiving his first backstage pass at only eight years old. While growing up, Ben was involved in multiple aspects of live entertainment, including artist management, video production, sports team management, and technical theatre.


After graduating as Valedictorian from Full Sail University with a degree in Music Business, Ben has gone on to work for dozens of artists in various capacities, including Tour Manager, VIP Coordinator, Tour Security Director, Production Coordinator/Assistant, Production Manager, and Merchandise Manager. He has executed successful domestic and international tours in venues ranging from clubs and theaters to arenas, amphitheaters, and stadiums. Ben was recognized as one of the top three VIP Coordinators in the entire music industry for 2019, being nominated for the “VIP Rep Of The Year” award at the Live Production Summit Pinnacle Awards.


There is nothing Ben enjoys more than contributing to the success of a live event. His passion for helping others succeed while he remains in the shadows is a driving force behind his continued efforts to take on new and exciting challenges, further leaving his mark on the industry. Ben’s high-energy positive attitude, combined with his serious yet relaxed demeanor, has earned him the reputation of being one of the easiest to work with touring professionals around. When not on the road, you might find Ben at your local Taco Bell, as he is a connoisseur of all the finer things in life.



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"Ben does a fantastic job and his professionalism, organizational skills, and hard work are unmatched.”

- Neal S.   (Director – Warner Music Artist Services VIP Division)






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